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University of Bayreuth, Press Release No. 132/2023 - 20 September 2023

Better information on nutrition

Today, the Bavarian Minister of Agriculture, Michaela Kaniber, presented a new online portal: The "Ernährungsradar" (Nutrition Radar) offers scientifically sound but comprehensibly prepared information for journalists, nutrition experts and consumers*. The service was developed in close cooperation between the Competence Centre for Nutrition (KErn), the Academy for New Media (ANM) and the University of Bayreuth (UBT) in Kulmbach.

Our picture shows (from left) Head of Studies Thomas Nagel from the Academy for New Media Kulmbach, Bavarian Minister of Nutrition Michaela Kaniber, Prof. Dr. Stephan Clemens from the University of Bayreuth, and the Head of the Competence Centre for Nutrition in Kulmbach, Christine Röger. © Pia Regnet/STMELF

The "Ernährungsradar"
- is intended to be a source of information for journalists reporting on nutrition,
- will prepare nutrition debates in a serious manner,
- creates a digital learning offer for nutrition professionals and interested users.
In this way, the online platform can contribute to the condemnation of fake news and myths on the internet. This is the the way to the "Ernährungsradar":

Of the three parts of the "Nutrition Radar" (topic, test and learning area), the university and the academy developed and designed the e-tutor. Nutrition advisors, professionals from gastronomy and communal catering as well as interested users will find multimedia content there: Explanatory videos, interviews, video podcasts and external links. In the long term, further formats are to be added that are suitable for both interested parties and professionals.

Students in food and health science courses at the University of Bayreuth, e.g. in Kulmbach, produced the media contributions after thorough research. They were supported by scientists from the UBT and by media training from the Academy for New Media. Here the students were able to develop their skills in professional speaking, journalistic writing, interviewing, podcast and video production, among other things. Prof. Stephan Clemens, founding dean of the faculty in Kulmbach and plant physiologist at the University of Bayreuth emphasises: "Nutrition in particular concerns us all, but orientation on facts is often difficult. Effective and sound science communication is a core competence that we want to teach our students."

With professional equipment from the Academy, the students were able to produce and publish explainer videos. There is also the video podcast "KUestions". Scientists from the University of Bayreuth are available for interviews on various topics via "Ernährungsradar". They contribute their expertise and answer questions on current topics in the field of nutrition. Therefore, Johann Pirthauer, 1st chairman of the Academy for New Media (Bildungswerk) e.V., says: "From the point of view of the Academy for New Media, the 'Nutrition Radar' is an example of high-quality, multimedia journalism and corresponds excellently with the educational goals of the Kulmbach School of Journalism. The interdisciplinary cooperation between KErn, the university and the media academy is also unique."

Zukünftig soll das Netzwerk auf andere Universitäten, Hochschulen und wissenschaftliche Institutionen erweitert werden.

The E-Tutor is funded by the Upper Franconia Foundation, the entire project by the Bavarian State Ministry of Food, Agriculture and Forestry (StMELF) and the Federal Ministry of Food (BMEL).



Dr. Carolin Fechner
University of Bayreuth
Faculty of Life Sciences: Food, Nutrition and Health
Scientific Project Coordination Nutrition Radar
Fritz-Hornschuch-Strasse 13
D-95326 Kulmbach
Phone: +49 (0) 9221/407-1010
E-mail: carolin.fechner@uni-bayreuth.de

Yvonne Bittermann
Academy for New Media (Bildungswerk) e.V.
Project Coordination Ernährungsradar
Rentamtsgaesschen 2
D-95326 Kulmbach
Phone: +49 (0) 9221/1316
E-mail: anm@bayerische-medienakademien.de

Portraitbild von Anja Maria Meister

Anja-Maria MeisterPressesprecherin Universität Bayreuth

Telefon: +49 (0) 921 / 55 - 5300
E-Mail: anja.meister@uni-bayreuth.de